“keeping the values
and elements of
our brand while simultaneously
giving the event
its own identity.”

Lab4Mobility was a flagship event at door2door, and each year we aimed to raise the bar - so giving it its own visual identity was a natural next step.

I created a fun, functional “Lab4Mobility bundle”: useful event-day items that doubled as memorable takeaways. The goal was to keep things professional while adding a spark of excitement.

To reflect the event’s energy and the teamwork behind it, we brought in movement — from animated GIFs to interactive print elements — symbolizing how, like an engine, every part works together to drive things forward.